Goodbye, but not Forever
As IJRM begins a new chapter, welcoming Koen Pauwels as the new editor-in-chief, with Sharon Ng, Eric Arnould, and Stefan Wuyts as his co-ed
Welcome to the Newsletter Website of the International Journal of Research in Marketing, the journal of the European Marketing Academy. This newsletter features prominent papers from the journal. Join us to learn about the latest trends in academic marketing research from the world's leading scholars!