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IJRM

Newsletter

The IJRM Newsletter

Welcome to the Newsletter Website of the International Journal of Research in Marketing, the journal of the European Marketing Academy. This newsletter features prominent papers from the journal. Join us to learn about the latest trends in academic marketing research from the world's leading scholars!

Check out our latest newsletter!

The IJRM Newsletter

In Conversation with Simon Blanchard: His Perspectives on Prediction, Mixed Methods, and Peer Review

T. (Ned) Choungprayoon

May 15 min

In Conversation with Simon Blanchard: His Perspectives on Prediction, Mixed Methods, and Peer Review

Simon and his insights on prediction, mixed-method research, and exceptional review, distilled from decades of academic experience.

On trailblazing and enterprising: Stefan Stremersch

Farhana Tabassum

May 17 min

On trailblazing and enterprising: Stefan Stremersch

Written by Farhana Tabassum, Post Doctoral Researcher, IESEG Follow the trail for mastering the science of idea generation. For many...

People share with those they trust, but can the act of sharing affect trust itself?

Jareef Martuza

Apr 303 min

People share with those they trust, but can the act of sharing affect trust itself?

Written by Jareef Martuza, Ph.D. Candidate at NHH Credit: Image created by Deniz Lefkeli using AI with https://pixlr.com/tr/. We know our...

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